The quality and the differentiation are the core issues of the Rosafox collection. Precious quality materials and the timeless products are the basis for the design process. The used materials are breathing wool and silk and the trimming is of the Finnish blue fox fur. Pirjo Kortelainen, founder and designer of the company, has created, due her long experience in fur sector, a collection and production methods, which make together a competitive entity in global accessory business.
The behavior of the consumers has change in these uncertain times and they are looking for the quality products, which are lasting in time. The ethics and environmental awareness have increased .